antelopedundee
internet bum
As I understand it, Sierra passes its bullets through an additional die that irons out the pressure ring. They do this to make there bullets function better in automatic loading machines. This information was from a long time back, so you might want to ask them if it is still the case. Using my .0001 micrometer, I always check bullets' dimensions including any pressure ring, which gets tricky, but I have learned how to measure them without flattening.
He was using old bullets, not recent manufacture.