For the price, you can't beat the Bushnell Elite series of scopes. You're just not going to find a better 6x-24x scope for under $575 with side focus. And if it comes in a 30mm tube for that price....all the merrier. The ballistic dots reticle is a fine enough line and dot that I can shoot my 1/4" target groups easilly at 100yards, and of course I can use the ballistic dots for hold-over for day time hunting.
Because I don't have the experience like other guys on these websights, I study the heck out of archives and the "search" on this websight and other websights for guidance in making sure I make a well informed and educated purchase.
I haven't been disappointed yet with my choice of rifles, gunsmiths or scopes by what others
keep recommending over and over.(I go by consensus....and I don't take the word of just one or two people)I kept reading that the Elites can't be beat for the money (as I refuse to spend $1,200 for a Night Force scope that a lot of folks suggest). I bought 2 Elites, and will be buying my third Bushnell.....albeit that one for $750. A great marketing feature of the Bushnell too is that they will refund your money within 1 year if you are not satisfied with it.
For that $575 price, the Nikon scopes are the only other name that folks like just as much. I think some of it has to do with snob-appeal of the name too. But the Nikon BDC reticle is not as fine for target shooting and PD hunting, so I choose the Bushnell mil-dots. On the subject of "snob appeal" I also prefer to see "Japan" on my Bushnell, instead of "Malaysia" on other scopes.
(yes the Nikon Malaysia scopes works just jim-dandy fine too)
Enter the word
Elite, and see what you find in the different websights.
Here's one sight that discusses nothing except optics:
http://www.opticstalk.com/forum_topics.asp?FID=2&PN=1